As tempting as it can be to “write for the algorithm,” writing for the real people in your audience is always going to yield better results.
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Every type of feedback is important for the development of a strong manuscript, but what you need from your editor depends on where you are in the process.
Read moreDon’t Kill Your Darlings: Save Them for Later, Instead
Sometimes our manuscripts are better off when we delete those carefully crafted paragraphs, scenes, or even entire characters. But that doesn’t mean you need to kill your darlings.
Read moreUsing Your Blog to Build Your Brand: Establishing Expertise and Trust
Ready to leverage your blog to build your brand’s reputation, but aren’t sure where to start? Let’s look at five strategies to implement today.
Read more5 Tips for Making More Time to Write
Here are five tips that will help you put your new, accountable, in control mindset into practice.
Read moreWhy It’s Ok to Hire a Blogger Who’s Not an Expert in Your Field
When it comes to creating engaging and informative blog content for your company, the common belief is that you need an industry expert doing the writing. In reality, hiring a writer who is not an expert in your industry can bring a whole host of benefits.
Read moreWhy Every Small Business Needs a Blog
Blogs are still an in-demand resource for consumers and a powerful marketing tool for businesses.
Read moreTreat Yourself to a DIY Writing Retreat
A writing retreat can be as simple or as elaborate as you’d like — the possibilities are endless!
Read more5 Components of a Great Blog Post
As the head of marketing (or, as in many small businesses, the head of everything), you’re committed to sprucing up your company’s blog—or maybe starting one for the first time. You know your target audience, you’ve sketched out your content calendar, and you’ve done your SEO research.
There’s just one question left: how do you write a great blog post?
Read moreQuills, Fountain Pens, & Glitter Gel Pens
Which artists’ writing processes have informed yours? Do you take inspiration from other artistic mediums?
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